Innovation management in medium-sized companies needs the clear support of the executive board or senior management. If you work in a medium-sized company in management positions:
- Get personally involved in innovation projects!
- Support innovation teams with professional expertise and sufficient resources.
Especially in medium-sized companies, innovation is strongly dependent on the commitment of the management. This is because the structures are often lacking to establish those responsible for innovation management and to initiate them as independent departments outside the day-to-day business.